Customer reviews and online reputation management
Online reputation

What to do if your business receives a fake review

A practical guide from TuReseña to help you build trust with authentic customer feedback.

Gather context

Check whether the review appears linked to a real experience without disclosing private information.

Read platform rules

Use official reporting channels if the content violates review policies.

Stay professional

Avoid retaliating or exposing customer details while the report is reviewed.

Key takeaway

Prioritize honest feedback, respectful communication and ongoing improvements. There is no ethical shortcut to guaranteed positive reviews.

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